Ways to fight with adblocks
Blocking advertisements by Internet users is still a problem that strikes advertising industry. The biggest losses are recorded by publishers who earn money from displaying ads and content. However, there are ways to save income.
YieldRiser on Internet of Things Expo – IOTX 2018
Internet of Things Expo aims to bring companies offering the most innovative and game-changing security solutions for AI, Blockchain, IOT and enterprise cyber security. The agenda is directed by a powerful Advisory Board of senior end-users from Dubai Electronic Security Centre, Dubai Police and Smart Dubai. We encourage you to watch our video from IOTX 2018.
Maximizing revenues during the holiday season
Easter is not only a season of special discounts, but also tense time for advertisers. Without a doubt, the holiday season brings the highest CPM values throughout the year. It is important, that every publisher should have a strategy to use holidays to maximize website revenue. What is worth paying attention the most? Answer below.
Yield Riser on IOTX fairs in Dubai
Between 1 and 3 May 2018, Yield Riser – optimalization expert in a range of online advertising revenues, shows their offer on the Internet of Things Expo fairs in Dubai – one of the biggest technology event in the Middle East.
5 ways to increase fill rate
There are nearly one billion four hundred million websites on the Internet! A big part of them take advantege of advertising to earn money on traffic generate by visitors. For some publisher it is a main source of income and that is the reason they want to earn on every views as efficiently as possible. Fill rate come to succour them.
Publisher’s guide to video advertising
Due to a great number of formats and the viewers’ attention focused on image, digital video advertising gives the publishers a chance to increase revenues from advertising space. Creating an effective strategy for video monetization is only possible with the right method, accurate measurement and optimization. How to do it? The answer is to be found in the following article.
Advertising initiative ads.txt
Technological changes, user expectations and recently formed Better Ads coalition make the online advertising market a real revolution. Transparency and automation process of purchase and sale becoming complicated. Experts said that ads.txt file – placed on the publisher’s website should be the solution.
Cross devices in programmatic
Poles spend more than 6 h on Internet each day, of which 4.4 h on desktops and 1.3 h on mobile devices – according to We are social report published in 2016. Last year, the number of mobile users could increase significantly. However, this does not mean that Poles spend less time on the desktop. Surfing the Internet spread over several devices, depending on where we are. How use their advertising power?
Beware of these 3 popular types of malware
We live in an era where the demand for supplies of the Internet is huge. Surf the Internet can expose ourselves to a lot of dangers that may jeopardize the operation of our devices. On the downside, it is an ideal opportunity for hackers to steal our valuable information. All malicious programs are referred to as “malware” – short version of malicious software.
How to outfox adblock?
Poland is among top countries with the most number of Internet users that block ads. They use different software without any consequences. However, the situation begins to change. Polish publishers go to war with adblocks and restrict content for people who use them.